Writing
- UX or User Experience is an umbrella term for what we do help people interact well with and get what they need from an information system.
- The ease of use of a system is called usability.
- The organization and presentation of the site’s information is called information architecture
- The term interaction design means creating the way the user and the system will go back and forth in a sort of conversation as the user decides what to do to reach her goal.
- The term graphic design describes the process of making the look and feel and layout of the system’s information and features.
- The term UI design describes the programming and logic behind the presentation of the information and features of a system.
- In the method called eye tracking, researchers look at millisecond-by-millisecond behaviors, using a machine that logs where the eyes are directed
- Usability field studies are where people are watched minute-by-minute and hour-by-hour as they use a system at home.
- Another type of research is log data analysis, where researchers look at millions of user events over the course of days, weeks, and months.
- In a quantitative analysis, researchers review and try to draw conclusions by calculations they perform on site logs.
- In a qualitative analysis, researchers watch people and try to draw conclusions from what they see the people do.
- The bounce rate is the percentage of people who immediately leave a page upon arriving.
